Blockchain Gaming Al...

Blockchain Gaming Alliance: Stablecoins Are Powering the $350B Gaming Market

By José Oramas October 24, 2025 In Blockchain, Gaming, Stablecoins

Dollar currency sign. Financial and business on blockchain technology. 3d illustration — Source:AdobeStock

Stablecoins are now core infrastructure for gaming, used for payments, creator rewards, and in-game pricing to cut volatility.
USDT is favored for predictable payouts, supporting higher user spending, similar to the fixed-rate currency model of platforms like Roblox.
The shift moves game economies from volatile tokens to stablecoin-backed mechanics for sustainable growth.

Stablecoins are becoming core infrastructure for gaming payments, creator rewards, and in-game pricing, according to the Blockchain Game Alliance (BGA).

In a new report, the organisation highlighted that blockchain game developers are adopting fiat-pegged tokens to cut volatility and speed up settlement while keeping pricing transparent.

It also says USDT is gaining traction for payouts and commerce, as the stablecoin allows studios to deliver fast, predictable rewards, which supports higher user spending and longer engagement.

Fixed-rate ecosystems such as Roblox illustrate the effect of stable pricing on creator income, the report adds. In 2025, the average annual income for the top 10 Roblox creators reached US$38 million (AU$58.9 million), driven by predictable exchange mechanics that resemble stablecoin behavior.

I believe this is the ultimate vision — and it will be powered by stablecoins. These tokens will function similarly to Robux or V-Bucks, and in many cases, they could even become on-chain versions of them. The key difference is that blockchain enables true interoperability.

Henry Chang, Ceo of NEXUS

Stablecoins Move to Center of Game Economies

USDC is being used to build more transparent and resilient cash flows on gaming platforms. The report argues stablecoins help avoid the speculative cycles that hurt early play-to-earn titles like Axie Infinity by maintaining stable value and ensuring fair compensation.

“Stablecoins transform fragmented, speculative game economies into scalable, player-first systems,” the BGA said.

So far it’s clear that studios are shifting away from volatile token models toward repeatable, stablecoin-backed mechanics.

In May, Sui Network (SUI) introduced “Game Dollar,” a programmable stablecoin designed for gaming, signaling momentum toward stablecoins as default financial rails for virtual economies. It also announced the launch of SuiPlay0x1, a low-cost handheld gaming console connected to the network.

The BGA concludes that predictable value is now a prerequisite for sustainable game economies, enabling cross-platform integration and programmable finance without exposing users or developers to outsized market swings.