Aussie Crypto Project Sportemon Go Token Collapses Leaving Investors Fuming

By Sam Deering May 05, 2022 In Australia, NFTs, Scams, Sports

Australia-founded crypto NFT project Sportemon Go has ceased trading on its native token SGOX, leaving investors disgruntled, to say the least.

The news has spread across all major UK news media as Sportemon Go was sponsoring Scottish football clubs Rangers and Hibs. The brand removed all presence from social media on Monday night and locked up its website before resurfacing with a notice:

The SGOX Token has ceased trading. The community voted unanimously to redeem SGOX for L1TF token. This was [a] great result for Token holders, with 1 x SGOX Token being redeemable for 1 x Liberty One Treasury Fund Token. This was overwhelmingly voted in favour by over 90% of holders, with more than 95% of tokens. Also note the Team, Athletes and other IP are currently being removed or deleted, as we finalise amicable termination agreements. These will all be removed once finalised. For further partner and token information or information on how to redeem tokens, please email:

Notice on Sportemongo website

Rangers signed a two-year deal with Sportemon Go in October 2021 and the club has since featured the Sportemon Go logo on its player strip and TV ads for the brand.


The Edinburgh Evening News reported that Hibernian FC, aka Hibs, began to distance itself from Sportemon Go after it showed signs of financial difficulty some months ago, with commercial director Greg McEwan telling the paper: “Knowing Sportemon Go’s difficulties, we had been planning for a mutual termination of the partnership and have a new partner in place for the upcoming season, which will be announced soon.”

What Now For Sportemon Go?

Sportemon Go co-founder Ricky Jackson has taken to Twitter and Telegram to try to calm the FUD caused by the SGOX token collapse:

At the time of writing, there was no information about the new “Liberty One Treasury Fund Token” referred to in Sportemon Go’s website notice and there are reports that SGOX token holders were not adequately notified about any voting poll. With the brand’s Telegram channel history deleted, there is nothing in the discussions.

Investors took to Twitter to voice their frustrations, with some writing off their DeFi investment in the project:

SGO Biting Off More Than It Can Chew?

Crypto News Australia reported last August that Sportemon Go was to create NFTs for Australian cricket legend Adam Gilchrist. Since then we have followed the project, and it has promised more and more platforms, features and tokens, including (but not limited to):

  • an SGO NFT marketplace
  • Australian ‘Home Town Heroes’ sports NFTs
  • SGO Bot NFTs
  • NFTs for NRL team the South Sydney Rabbitohs
  • NFTs for Scottish football team Rangers
  • Metarace virtual dog racing NFTs
  • Virtual Metaverses Play-to-Earn
  • eSports Integration for Personalisation
  • Rewards for gaming
  • Physical and Virtual Fan Experiences
  • SGO token launch on ETH
  • SGOX token launch on BSC
  • SGO/SGOX Staking Pool
  • Stablecoin Liberty Project

Delivering on all of these features would be quite a task, and it may simply be that Sportemon Go has bitten off more than it could chew.

Crypto News has contacted Sportemon Go for comment and will update this story once a response or further information is received.

Sam Deering

Sam Deering

Sam Deering is a cryptocurrency enthusiast with background in computer programming. He loves to learn, share and write about anything crypto news.

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