Ethereum Name Service (ENS) Registrations Surge 216% in a Week
Ethereum Name Service (ENS) registrations have surged over 200 percent in a week, according to ENS developer Nick Johnson (Nick.eth on Twitter).
The ENS had a bullish first weekend of the month, with over 64,000 accounts created on July 3 – a 216 percent spike that translates to US$684,000 in revenue, half a million more than on the previous day.
In June, ENS had more than 120,000 .eth registrations, registering over US$3 million in revenue:
ENS is a domain name protocol that issues .eth domain registrations on the Ethereum blockchain. In other words, ENS turns a long crypto address into something similar to an URL, like Bob.eth or Alice.eth.
ENS Exceeds a Million Domain Names Milestone
On May 6, the ENS achieved the milestone of a million domain names created. At time of writing the ENS token was up 16 percent in the previous 24 hours, and was priced at US$10.25 apiece as per data from CoinMarketCap.
Budweiser is one of the few brands to have purchased an .eth domain. Back in August 2021, the American beverage giant announced its dive into crypto by paying 38 ETH for Beer.eth.