ApeCoin Surges and Then Dives 80% On Its Debut Trading Day

After Bored Ape Yacht Club (BAYC) holders received an airdrop of the new ApeCoin (APE) this week, it was promptly sold off with the token dropping significantly as a result.

On March 17, ApeDAO launched the new ApeCoin linked to BAYC, one of the most valuable non-fungible token (NFT) projects in the space. The launch had a bit of a rough start after the APE token fell nearly 80 per cent in the first few trading hours, though it now seems to be steadily climbing as the accumulation phase starts for those who couldn’t get the coins for the airdrop.

The token fell from its high of US$39.40 to a relatively stable $14.75 at the time of writing. At one stage, the coin was trading for as low as $6.48, according to CoinMarketCap. The total market cap for the token now sits at around US$4 billion, making it the 33rd-largest coin on the day of its launch.

APE was airdropped to BYAC NFT holders after the announcement that it was part of a new campaign by ApeDAO. Each holder received 10,000 coins that could be collected for a 90-day period, but users quickly sold their coins, pushing the price down considerably.

ApeCoin Airdrop Follows Familiar Pattern

If previous airdrops are anything to go by, this one might just be following a similar pattern, according to Braindrops’ co-founder, who attributes its classic price movement to a large release of tokens. This, however, remains to be proved:

According to its official website, the coin will serve as “a decentralised protocol layer for community-led initiatives that drive culture forward into the metaverse”. The token was developed by ApeCoinDAO, a different entity from Yuga Labs – the creators of BAYC – and has some heavy hitters, such as the co-founder of Reddit and the Head of Ventures and Gaming at FTX, sitting on its advisory board.

Is Coin Launch Helping the Project?

When looking at the marketplace, a consequence of the asset’s launch could have helped the average price of the BAYC collection. The project floor price rose significantly across the past seven days from 76.11 ETH on March 11, with a total volume of 913 ETH, to an average price of 110.15 ETH and a volume of 9,583 ETH in the hours following the launch.