2021 Global Crypto User Index: Key Insights From Binance Research

July 29, 2021, 5:15 PM AEST - 1 month ago

Binance just published 2021 Global Crypto User Index – a global survey on 61,000 crypto user around the world showing data on their motivations, behaviors and preferences.

Here are some of the main takeaways:

Crypto user demographics

  • 95% of users were male
  • 41% are qualified with at least an undergraduate degreee

Reason for buying crypto

  • 52% consider crypto as a means of income
  • 48% consider crypto investing as a hobby
  • 38% own crypto because they distrust the current financial system
  • 39% of cryptos are just bought and then HODL’ed
  • Only 3% of users regretted buying crypto

Portfolio

  • BTC is held by 66% of users who own any crypto (30% of which allocate only 1-20% to BTC)
  • 35% of users held no BTC in their portfolio (and only 2% were 100% in BTC only)
  • BNB and ETH were the other popular coins held at 57% and 56% respectively
  • DeFi is most popular in Southeast Asia, where over 52% of users are using dApps
  • 78% of users would rather use bank coins instead of stablecoins

Crypto storage

  • 60% of users keep their crypto on exchanges
  • 26% store in cold wallets
  • 11% store in hot wallets
  • 3% other

You can view the full report here.

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